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Create a retargeting concept with Claude

This skill turns Claude into your retargeting expert. You enter traffic source, products and budget, and Claude develops a retargeting system with segments and copy.

What this skill does

Defines retargeting segments by behavior
Creates ad copy per segment
Plans frequency and budget allocation
Suggests exclusion criteria

What inputs Claude needs

Traffic source
Product
Budget
Conversion rate

How the workflow runs

Set role
Claude is activated as a retargeting specialist.
Build segments
By visit depth, time and action.
Write copy
Ad copy is created per segment.
Plan frequency
Frequency cap and runtime are defined.
Allocate budget
Budget is allocated per segment.

Example output

Example: Retargeting for e-commerceSegment 1: Cart abandoners (Ad: 10% discount, 24h). Segment 2: Product viewers (Ad: Social proof, 3 days). Segment 3: Blog readers (Ad: Lead magnet, 7 days).

Who this skill is for

E-commerce managers
Marketers
Agencies
Performance marketers

Questions about this skill

Does this work without a pixel?

You need a tracking pixel. Claude plans the segments and copy.

Which platforms are supported?

Facebook, Instagram, Google, TikTok. The skill adapts.